Florida Ranks Fourth in OnlyFans Spending Nationwide, Two Cities Among US Leaders in 2025

Florida ranked 4th in the entire country for OnlyFans spending in 2025, with residents spending $159.6 million on the platform, according to Palm Beach Post. Two of the state's cities — Orlando and Miami — also cracked the top five globally for per-capita spending, putting Florida at the center of the booming creator economy.
The findings come from OnlyGuider's "OnlyFans Wrapped 2025" report, which used a Revenue Per Search model to estimate regional spending. The U.S. as a whole spent $2.64 billion on OnlyFans in 2025 — roughly $91 every single second, Tallahassee Democrat reported.
Orlando ranked 2nd globally for per-capita OnlyFans spending, with residents spending $466,430 per 10,000 people. Miami was not far behind at $374,921 per 10,000 residents, landing at 4th in the world. Atlanta ranked first globally, making Florida's two biggest metro areas its closest competition, according to News-Journal Online.
Inside Florida, the spending was not spread evenly. Hamilton County led all counties with $170,777 per 10,000 residents. Orange County — home to Orlando — came in second with $112,696 per 10,000 people and a total spend of $17.28 million. Monroe and Hillsborough counties also ranked in the top five, Jacksonville.com reported.
Florida is home to roughly 119,600 OnlyFans creators, making it one of the largest creator bases in the country. But the money is not split evenly. The average creator earns just $1,300 per year before OnlyFans takes its 20% cut, according to TCPalm. That works out to about $131 per month.
OnlyFans took in $7.2 billion globally in 2024. The platform's owner, Leonid Radvinsky, collects 20 cents on every dollar spent. Sam Pierce, CEO of OnlyGuider, described Florida's high spending as a sign of its "cultural trendsetter" status, driven by Miami's influencer scene and the state's young, tech-forward population.
The spending data quickly entered Florida's political arena. In January 2026, Republican gubernatorial candidate James Fishback called for a 50% "sin tax" on OnlyFans creator revenue. "I will not allow a generation of smart and capable young women to sell their bodies online," Fishback said, according to Palm Beach Post. His campaign estimated the tax could raise up to $62.2 million.
The proposal drew fast pushback. Florida creator Sophie Rain, one of the platform's top earners, argued the tax would hurt families who depend on the income. Reports suggest Rain could owe upwards of $42 million under the plan. OnlyGuider's Pierce warned the tax would trigger an "overnight disappearing tax base" as creators simply moved to other states.
OnlyFans is a private company and does not release state-by-state spending data. OnlyGuider built its rankings using a Revenue Per Search model — cross-referencing Google search volume with regional income levels to estimate local spending. Some researchers have called this approach indirect, arguing that high search traffic does not always equal actual purchases, News-Journal Online noted.
Despite those questions, major outlets across Florida treated the data as credible market intelligence. The broader picture — that Florida is a top-four U.S. market with outsized urban spending — has remained consistent. Growth in the state has stabilized at roughly 1.95% year-over-year as of mid-2026, according to Jacksonville.com.
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